Physical Imperfection?

Why do people look so closely at physical flaws these days? Even I, myself, do it occasionally.
There are so many things that can help you alter/improve your looks - make-up, plastic surgeries, clothes, accessories and many more.
I came upon some website, where people were arguing over whether it was right or not to 'go under the knife'. I really don't see the HUGE-slash-ENORMOUS difference between having a plastic surgery done and putting make-up on your face. I'm not against anyone or anything, I just think that everyone has the right to choose for themselves.
Here's the link: http://www.lovelyish.com/733684392/5-reasons-i-would-never-get-a-boob-job/?page=1


*yes, they used the f-word. Yes, more than once; and, yes the b-word is there too. Don't judge.
p.s. I should add that it's pointless to argue, especially on the internet; ps.2 : i posted the link to show that random things don't just pop up in my head (at least not always) and something/someone is the reason I ask myself questions about a particular thing and go over and over through the same issue, unable to solve it; the sentence ends just now.
The real problem is if these people want what they want, because of outer influence; (friends; family; media..etc. I have written about that>>)

And while i'm still on this topic:
Patrick Wolf - the libertine -->



And in this drought of truth and invention,
whoever shouts the loudest
gets the most attention;
so we pass the mic and
they've got nothing to say except:
`Bow down, bow down, bow down to your God.`

Then we hit the floor,
and make ourselves an idol
to bow before.

Well I can't,
and I won't
bow down,
anymore...
No more.